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Martignetti Companies Partners with Deutsch Family Wine & Spirits

Martignetti Companies Partners with Deutsch Family Wine & Spirits to Renew Wholesale Distribution Agreements in Massachusetts, New Hampshire and Rhode Island.

January 5th, 2023, Taunton, MA - Martignetti Companies, New England’s leading distributor of wines and spirits, announced today a recent renewal of a multi-state distribution agreement with Deutsch Family Wine & Spirits, a leading, family-run importer and marketer of award-winning wine and spirits from around the world. Building on a track record of success, the five-year agreement represents a substantial commitment by both companies dedicated to the long-term growth of the Deutsch Family portfolio.
“For over 40 years, Martignetti has been a valued and trusted business partner for our family company,” said Peter Deutsch, CEO of Deutsch Family Wines and Spirits. “They began with the distribution of wine brands Georges Duboeuf in 1982, through [yellow tail], and now Josh Cellars, with over five million cases sold annually. They have proven to be an exceptionally strong ally and have been instrumental in growing our wine and spirits brands in the New England markets.”
Martignetti brings enormous resources to support the Deutsch brands in these markets, including a well-educated salesforce, many of whom are Certified Wine & Spirits Specialists, a dedicated Key Account Manager, portfolio management expertise, omni-channel marketing and a team of analysts dedicated to uncovering business opportunities to achieve optimal brand performance. Coupled with a proven track record of growing the Deutsch brands in five New England states, these resources will enable the companies to bring on- and off-premise customer relationships to the next level of service excellence.
“We are honored to renew our distribution agreements with Deutsch Family Wine & Spirits,” said Carmine Martignetti, President of Martignetti Companies. “As a family run company, we share their vision of representing the impressive collection of world-class wine and spirit brands.  The expansion of this partnership is a testament to the leadership, dedication and hard work provided by each of our team members. At Martignetti, we will continue to leverage our industry expertise to accelerate the business value we provide to the Deutsch Family.”
ABOUT DEUTSCH FAMILY WINE & SPIRITS: Initially called W.J. Deutsch & Sons Ltd., the company was founded in 1981 by Chairman Bill Deutsch to market quality wines produced by prestigious families from major wine regions of the world. In 2009, it announced the expansion of the award-winning company to include a spirits portfolio. Today the company is renowned for its brand-building prowess and its ability to meet the needs of the modern consumer. Bill's son Peter Deutsch is CEO; thus, two generations of the Deutsch family work side by side in their continuous quest to build strong brands and relationships throughout the wine and spirits industry. 
The portfolio includes award-winning wines from Australia: [ yellow tail ]; [ yellow tail ] Pure Bright; California: Bellacosa, Girard Winery, Joseph Carr, Josh Cellars, Josh Cellars Reserve, Layer Cake, The Calling; France: Beau Joie Champagne, Cave de Lugny, Fleurs de Prairie, Hob Nob Vineyards, Sauvion et Fils; Italy: Barone Fini, Villa Pozzi; New Zealand: The Crossings; Portugal: Quinta Do Vale Meao; Argentina: Clos de los Siete; and award-winning spirits: Cantera Negra Tequila, Redemption Whiskey, Bib & Tucker Bourbon, Masterson's Rye, Luksusowa Vodka and Gray Whale Gin. 
About Martignetti Companies: Established in 1908, Martignetti Companies is the leading distributor of wines and spirits in New England and the 6th largest in the country. Based in Taunton, Massachusetts, the Company currently operates in five New England states: Massachusetts, Rhode Island, New Hampshire, Vermont, and Maine. Martignetti Companies is fully committed to diversity, equity and inclusion both among staff and business partners. Dedicated to being a responsible corporate citizen, the Company strives to provide a sustainable environment in which customers, suppliers, employees, and the community thrive, with a focus on promoting the responsible consumption of alcohol products. For more information, visit

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