At the recent Diageo Golden Bar Awards, held July 31st in Las Vegas, NV, the Martignetti Companies received two National Brand Golden Bar Awards for the Johnnie Walker and Baileys brands.
The company was recognized for its outstanding performance on these two brands for Diageo's 2017 Fiscal Year Ending in June (F17). Martignetti delivered F17 Baileys grown equal to +8.66%, exceeding the annual volume goal by nearly 7,000 cases, while Johnnie Walker growth was equal to +9%, exceeding the annual volume goal by 7,600 cases. Distribution on these two brands indexed well above the National Averages and exceeded standards for F17. Display penetration on these two brands also outperformed their direct competitors.
Martignetti Companies has been previously recognized at these awards, achieving 4 consecutive years of the Smirnoff Golden Bar, their largest brand. Our Century and Excel Divisions distribute the Diageo portfolio.
Photo: Kathleen Danahey, Diageo Representative, Steve Gack, Assistant Vice President of Trade Development at Martignetti Companies, Paulina Kozak, Diageo Representative