Industry News
To help you stay current on industry news and trends, relevant beverage alcohol industry news stories are regularly posted on our site.
Industry News Articles
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May 5, 2017
California wine shipments to the U.S. reached an estimated retail value of $34.1 billion in 2016, up 4.6%. The state shipped an all-time high of 238 million cases to the U.S. in 2016, up 2% from the previous year
California wine sales to all mar...
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March 28, 2017
THE STATE OF ON PREMISE IN 2017
For On Premise, competition continues to increase in 2017, innovation is pushing the boundaries of experience and expectation and consumers are continuing to see the On Premise as an experiential channel rather than a habitual one.&...
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March 20, 2017
On the whole, consumers believe the economy is doing better and on-premise visits are increasing so far in 2017. In fact, nearly 78% of the 1,120 consumers surveyed in Next Level Marketing's annual report (conducted in February) are going out to eat and drink t...
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March 16, 2017
Martignetti Companies has partnered with the Center for Women and Business at Bentley University to host the 4th annual Women's Beverage Alcohol Symposium on April 4th, 2017. The event will take place at Bentley University in Waltham, Massachusetts.
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March 15, 2017
OVERVIEW
On premise is a complex, fragmented yet valuable market for the beverage alcohol industry. Dominated by independently owned and operated restaurants and bars, the on premise is fast moving, challenging but highly profitable. It remains the hom...
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March 15, 2017
As shoppers were rushing grocery stores up and down the East Coast in anticipation of winter storm Stella on Tuesday, Pernod Ricard was busy giving them not-so-subtle reminders to also stock up on hooch.
The brand set in motion a custom media bu...
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March 15, 2017
Liquor store owners want to get in on the budding legal marijuana business in the Bay State.
Since last November's ballot petition made way for the regulation, sale and taxation of recreational marijuana, many have been interested in entering th...
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